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ITV has launched the viewing figures for I’m a Movie star…Get Me Out of Right here! 2024’s launch episode.
The truth present returned to screens on Sunday, 19 November, with McFly singer Danny Jonestaking on a snake-filled problem and Radio 1 presenter Dean McCullough rising as an early fan favorite.
Again in 2023, the sequence suffered a scores blow with the launch episode shedding two million viewers on the 12 months earlier than after a “Nigel Farage boycott”.
Amongst this 12 months’s contestants are N-Dubz singer Tulisa Contostavlos, Strictly Come Dancing professional Oti Mabuse and Coleen Rooney, who’s the present’s highest-paid star in its historical past.
Others embody boxer Barry McGuigan, Coronation Road actor Alan Halsall and influencer GK Barry.
ITV revealed on Monday (18 November) that the primary episode of the 2024 sequence was watched by a peak of eight million, and a median of seven million.
That is on par with final 12 months’s launch, with each respective launch episodes down from the 9 million viewers achieved in 2022.
I’m a Celeb was noticeably widespread with youthful audiences, with 82 per cent of these tuned in aged 16-34, making the sequence ITV’s hottest programme for this demographic.
The Impartial’s Katie Rosseinsky didn’t discover herself in any respect entertained by this 12 months’s first episode.
“If something, the celebrities appear, whisper it, too good,” she wrote. “Which is nice for his or her enjoyment ranges, however, let’s be sincere, not so good for us viewers at dwelling.
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“If you happen to’re after twists and turns, you’d most likely get extra of a thrill re-reading Coleen’s “Rebekah Vardy’s account” tweet,” she added.
Elsewhere in the course of the launch episode, TV presenter Rylan shut down criticism of Contostavlos, who has been identified with Bell’s palsy, in the course of the launch episode.
“Earlier than folks begin going for look, Tulisa has been by quite a bit well being sensible the previous couple of years,” he wrote of the N-Dubz singer who joined the sequence after a troublesome 12 months.
“So let’s not make s*** jokes about her on twitter yeah,” he added. New episodes of I’m A Movie star… Get Me Out Of Right here! airs on ITV1 and ITVX each night time, sometimes starting at 9pm.
